Our Story

Our journey began in China, where we went searching for a manufacturing byproduct that could be recycled. It was here we discovered bamboo offcuts from a Chinese chopstick factory could be turned into bowls. Crazy, right?

As soon as we moved into our cosy London office, we set to work looking for retailers. The first of our fantastic partners signed up to stock our range and soon Beco was popping up in pet stores across Britain.

We were honoured to win Best Start Up at the HSBC awards. George even put on a suit for the ceremony. George doesn’t really do suits, so it really was a momentous occasion.

It was getting a bit tight for space in the old place, what with all the new staff and their dogs. So we moved again to shiny new offices. It was around this time that we popped a few bottles of bubbly to celebrate Beco launching in European shops. Cheers.

Excitement levels were high in the Beco office the day we found out about the strength and elasticity of this amazing material. Some might call us easily pleased, we call it passionate. This was the start of our natural rubber dog toys.

Hemp's an incredibly tough, antibacterial material that’s great for cleaning canine teeth. Who knew?! Hemp's super efficient to farm, growing dense and tall with little need for chemical pesticides or fertilisers.

We recycled up to 15 plastic bottles (per toy) that would otherwise be entering our oceans or landfill, and turned them into soft dog toys. We won’t bore you with the sciencey bit but this remains our proudest discovery to this day.

We launched our own big and strong dog poo bags for those that want to dispose of their dogs poop in park bins or home waste. Our bags are now made from post-consumer recycled materials.

We launched a food that's focused on reducing food miles, ethical farming and lower-impact ingredients. Using free-range chicken not “free run” or intensively-reared like other brands, wild-caught fish species and free-roaming wild boar, a low carbon red meat.

We launched a range of compostable poop bags that biodegrade in well-managed home compost heaps. What's more they're made from cornstarch, a plant-based materials, and PBAT.

We also kicked off our charity partnership with the wonderful people at HYPS (Helping Yorkshire Poundies). They save dogs from death row, rehabilitating and caring for them until they find a loving home. And we make sure the dogs are well fed from day one.

We got stuck into the Great British Beach Clean. A team of us headed down to the Kent coast to help clean Pett Level Beach. We left it sparkling.

Much like their owners, dogs like some foods more than others. Some go bonkers for biscuits, others drool over meaty chunks soaked in gravy. We launched a grain free wet dog food for those who like a little gravy, or the discerning dog who likes a combination of both.